Stop guessing. Start knowing.
Pro unlocks median income, home values, age breakdowns, racial makeup, drive-time zones, CSV/PDF export, compare mode, and more coming soon.
Monthly
Annual
Save 4 months
Free
$
0
/mo
No account needed
- Population count
- Population density map
- Rectangle & freehand draw
- Income, poverty & home value
- Age & racial breakdown
- PDF & CSV export
- Compare two areas
- City / county / state search
Most popular
Launch offer
Individual
$49/mo
$
29
/mo
✓ 7-day free trial included
- Everything in Free
- All demographics unlocked
- PDF & CSV export
- Shareable URLs
- City / county / state search
- Compare two areas
Card required. Cancel anytime before day 7 to avoid charges.
Who uses PopuLens?
Franchise site selection
Draw a radius around any candidate site and instantly profile the trade area — population, income distribution, and demographics. Compare multiple locations side by side to find the strongest market.
Media & market research
Quantify audience reach for any DMA, neighborhood, or custom footprint. Export census-backed breakdowns for pitches, media plans, and audience sizing without a GIS team.
Real estate & development
Profile any parcel's surrounding population — income, age, density — to underwrite deals, support entitlement applications, and benchmark comparable sites in minutes.
Frequently asked questions
Population count and population density are free forever — no account, no time limit, no credit card required. Draw any area on the map and get instant results.
All demographic data comes from the US Census Bureau's American Community Survey (ACS) 2024 5-year estimates — the gold standard for small-area demographics. Geographic boundaries use TIGER/Line shapefiles. Data covers all 240,000+ US census block groups for the finest available spatial resolution.
Yes. No contracts, no cancellation fees, no questions asked. Cancel anytime and you'll retain full access through the end of your current billing period.
The free tier is always available with no time limit — population count and density work forever without signing up. If you need an extended trial of the full feature set, reach out at codydm16@gmail.com and we'll set you up.